Facebook Ads Masterclass with Brian Mlambo Part 3
Wed May 4, 14:00 - Wed May 4, 16:00
Event is online
ABOUT
Top 5 ways to cut your CPL on Facebook Ads
If you are nervous to spend money on ads because you don’t want to just give it away without a guarantee of making any sales, or you’ve only “boosted” posts and you aren’t really sure what you are getting for that, this workshop is for you!
In this 2-hour workshop, We’ll tell you everything you need to know to cut your CPL on Facebook Ads whether it comes to Facebook or Instagram.
Marketing Agencies charge management fees upwards of R5,000 per campaign (on the very low end!) but in this workshop, I will give you the knowledge and skills to CONFIDENTLY cut your CPL on Facebook Ads.
You will learn how to:
- The two things you should do before you even consider placing an ad!
- Get clear on your goals and objectives so that your ads are actually SERVING your business with concrete, measurable return.
- Identify the best, most responsive audiences to target to keep your costs down.
- Design your ad: what visuals to use, what words to use, and how to create a strong call to action so you will actually get results.
- The 4 ways an ad can go “wrong” – avoid these mistakes!
- How to test your ads without losing a ton of money (especially how to know when to call it “quits” and try a new angle!)
- How to get your ads to pay for themselves (Nothing tricky or unethical! But learn how I have spent over R40,000 in advertising over the last few months and instantly made it back PLUS more)
- Expertly navigate through Power Editor / Ads Manager (the interface that you use to create and place your targeted ads)
- … and more!
Besides the knowledge and skills to create and understand your target audience, you will also get:
- 90 minutes of instruction, followed by 30 minutes of Q & A.
- A workbook that you will use DURING the workshop to start mapping out your first campaign.
- Lifetime access to the workshop recording so you can watch it as many times as you need.