Strategy Masterclass: Rethinking Business (Hybrid)

ABOUT

Who should attend

Businesses seeking to position profitably, communicate with clarity, scale their impact and maximize opportunities for growth in today's changing landscape

Why attend

The business context is rapidly changing, consumer expectations increasing, technology shortening the lifespan of industries, more power in the hands of the customer. All of a sudden it has become a race, markets are over-saturated, competition intensifying, economies crashing while technology continued to shift consumer behaviour. All this presents us with both opportunities and challenges.

The big question remains

• How should businesses transform and reinvent themselves as needed in the midst of change in order to maximize profitability and drive long-term value.

To be covered

• Value Creation Model: Identifying and solving problems people care about, profitably
• Profitable Positioning: Securing and defending a profitable market position
• The Way Out: Authority positioning, escaping the commodity trap, scaling your value.
• The Inherent Power Of Branding: Shaping Perceptions, Influencing decisions
• Protecting Profitability: Expanding your core business, doing more of what works
• Strategy In Dynamic Contexts: Challenging assumptions to design and deliver strategies that improve profitability and long-term value
• Messaging: Communicating your valuable difference with clarity and impact
• Value Proposition Design: Connecting the the customer's true pain, serving them profitably

For further queries contact/WhatsApp +2767 757 2793