The NOW CMO: Unlocking the Buyers Journey with Netnography
Wed Nov 6, 10:00 - Wed Nov 6, 12:00
Workshop17, Sandton, West Street
ABOUT
It’s no longer enough for CMOs to rely on traditional methods of social listening or surface-level analytics. To truly understand what drives buyers and build relevant, compelling strategies, modern marketing leaders must go deeper. Enter Netnography—the powerful approach that allows you to discover hidden insights, uncover cultural dynamics, and find the signals amongst the noise.
Join us for "The NOW CMO: Unlocking the Buyer’s Journey with Netnography", a hands-on workshop designed to equip forward-thinking CMOs with the tools to differentiate and transform their strategies.