How to Find Clients & Scale Your Business
Tue Apr 15, 17:30 - Tue Apr 15, 19:00
Innovation City
ABOUT
15 APRIL | 5:30 PM – 7:00 PM
Innovation City Cape Town
What does it really take to grow a business - and a client base - across borders?Join global entrepreneur and innovation strategist York Zucchi for an unfiltered, highly practical session drawn from years of work supporting SMEs and entrepreneurs in 455 cities across 27 countries. From backrooms to boardrooms, York shares lessons that transcend theory, because he’s lived them!
What you’ll get from this session:
- Proven strategies to find and retain clients as you grow
- The dos and don'ts of scaling your business across markets
- Insights from global entrepreneurship ecosystems
- Real talk on what works (and what doesn’t) for SMEs
- An opportunity to ask questions and get honest feedback from someone who’s seen it all
Bonus: Beer and wine specials, because networking shouldn’t be boring.
Who should attend?
- Startup and SME founders ready to scale
- Consultants, service providers, and solopreneurs looking to grow their client base
- Ecosystem enablers and anyone curious about what it really takes to grow across markets
Seats are limited - lock in your spot now!
SPEAKER

Entrepreneur | Global Business Leader | Innovation & Sustainability Advocate
York Zucchi is a globally recognized entrepreneur and business leader whose diverse and adventurous career reflects his guiding philosophy: say yes to more things in life. From becoming a pilot at 17 to delivering the world’s first TEDx talk on the business of Primary Healthcare (PHC), York has consistently pushed boundaries and inspired others to embrace opportunity.
York has co-founded and launched one of Italy's most ambitious sustainability projects and built a company that became a strategic R&D partner for NASA in Africa. He has taught entrepreneurship and innovation around the world, held workshops for audiences of up to 14,000 people, and even managed to keep people awake during 8-hour sessions on intellectual property.
His eclectic career includes stints as an American limousine driver, a student waiter company founder, and a university newspaper publisher. He has lectured on history aboard ships, created masterclasses on active democracy for aspiring mayors, and became part of a 400-year-old society in Sweden. Along the way, he’s authored books, filmed courses, and even earned Rotary awards — though his attempts at singing were met with payment to stop.
York is also the creator of one of the world’s largest projects helping hundreds of cities worldwide support local businesses. He has tasted academic life at Regent’s, Harvard, Oxford, and many other institutions, proving that success comes from embracing failure, learning from it, and moving forward.
"You will never be absolutely ready — waiting until you are is just postponing the richness that life can bring."
Specialties: Entrepreneurship | Innovation | Sustainability | Business Development | Public Speaking | Education & Training
PARKING
Location: We're just off Kloof Street on Darter Road.
Traffic Alert: Please be cautious of traffic heading into town.
Parking Options:
- Parking options around Kloof Street
Recommended: It's always best to use Uber for convenience.
VIDEO
INNOVATION CITY MEMBERS
NOTE: Innovation City members can get free access to all IC weekly events. (You will find the discount code on the IC app.)
EVENT ATTENDANCE
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We look forward to welcoming you to Innovation City and appreciate your cooperation and understanding.
DISCLAIMER
*Disclaimer: By purchasing a ticket to this event, you acknowledge and agree that your access to the venue is contingent upon presenting your ticket for entry. By registering for this event, you agree to subscribe to Innovation City's weekly newsletter. You are welcome to cancel the subscription at any time. Innovation City members attend for free.