Heavy Chef March 15 CT: The Power Of Online Influence
Thu Mar 15, 18:00 - Thu Mar 15, 20:30
Workshop 17 Watershed
ABOUT
Heavy Chef Cape Town - Mar 15th 2018, 6pm for 6:30pm:Arthur Goldstuck, David Duarte & Heleen Mills - The Power Of Online Influence
World renowned Digital Analyst, Arthur Goldstuck of World Wide Worx joins on the Heavy Stage to tackle the topic of Online Influence.
Arthur Goldstuck, together with social intelligence platform Continuon, have conducted a comprehensive analysis of social influence in the social media communities of over 40 brands. The first study of its kind, Arthur will reveal the findings of this research on the Heavy Chef stage. This presentation promises to uncover fascinating insights as well as to challenge the status-quo of what most of us believe to be influence. Revelations to include: whether spend on social delivers real impact and builds brand influencers; the difference in impact of influence across various categories; and how brands in the same categories perform.
Dave Duarte returns to the Heavy Chef stage for the 6th time to present his findings on how data and machine learning impacts influencer marketing.
Finally, local social media marketer Heleen Mills will share her experience in project managing #Run4Water, one of the most extraordinary influencer campaigns of our time.
Heavy Chef is proudly brought to you by:
PARTNERS & SPONSORS
PayFast
PayFast is South Africa's leading payments processing service. PayFast enables easy, secure and instant transfer of money between online buyers and sellers. PayFast is trusted by leading retail outlets, shopping cart platforms and process payments from Visa to Bitcoin. In the highly competitive online payments industry PayFast ghas risen to the top - and have recently celebrated their 10 year anniversary. Heavy Chef's partnership with PayFast speaks to our shared belief in empowering entrepreneurs and providing strong, agile and seamless channels to market.
Workshop 17
Heavy Chef partnered with Workshop 17 in 2017 to host our events. This inspiring workplace, based in Cape Town's iconic Waterfront, has a wide variety of offerings, including a world class events space. Situated at the old Watershed, next to the Aquarium, with views of Table Mountain and the working dock, this stunning setting gives Heavy Chef's audience a proper experience of Cape Town whilst participating in an awesome event. Workshop 17 is an exciting hub that exists to accelerate innovation and entrepreneurship for a positive social and economic change. It is now the work place of more than 240 entrepreneurs, innovators and professionals and 80 companies. Corporates, government and civil society use the space daily for meetings, teachings and events.
Sir Fruit
Sir Fruit is the official soft drink sponsor of Heavy Chef. The healthy choice for entrepreneurs, intrapreneurs and people on the move, Sir Fruit provides the South African retail and hospitality industry with the most environmentally sustainable juice on the market - and it doesn't hurt that it is delicious to boot. Sir Fruit have over ten different flavours in their retail range and four in their smoothie range. With a hard working, family orientated team behind it, Heavy Chef is excited to have Sir Fruit as our health-conscious sponsor of choice.
Backsberg Wine
Backsberg immediately comes to mind when wine and South Africa are mentioned in the same sentence, having recently celebrated over 100 years of business. There’s clearly no stopping this farm from producing quality product. A family-run business, entrepreneurship runs thickly through their sumptuous offerings. This world-famous farm is environmentally-conscious, equity-focused and innovative. Backsberg is a perfect partner for Heavy Chef's forward-thinking audience.
Whipping the Cat
Whipping the Cat was founded in late 2013 with a strategic vision to be a dominant NewLaw firm and preferred fixed cost legal partner to modern small and medium size businesses. Our key practice area is corporate and commercial law. In a short-time we have grown our brand and our reputation and are acknowledged as a credible game changing alternative to the traditional small law firm in in South Africa. We have strategic alliances with specialist law firms, tax specialists, wealth managers/insurers to provide seamless value adding services to our clients. We invest in our people (currently a team of 5 lawyers and a coordinator) and use technology to improve accuracy and quality, streamline workflow and manage our knowledge capital – all of which adds value and ultimately reduces costs for our clients. We have offices in Cape Town, work extensively in Johannesburg and have clients throughout South Africa.
Now Boarding
Now Boarding is an international agency specialising in digital product design. With offices in Cape Town and Zurich, Now Boarding delivers first-class creative to clients across the globe. Founded in 2010 by Jacques Oberholzer and Michel Brink, this team's passion has always been in high-quality design, usability and return on investment. Leigh de Jamaer joined the Agency in 2015 with a strong e-commerce, marketing and analytical background. Now Boarding has been proud to work with phenomenal clients over the years, including Property24 (Tech & E-commerce Awards Best Online Classifieds Service 2017), Standard Bank's Shyft (MTN App of the Year 2017), Domestly (MTN App of the Year 2016), Old Mutual's MoneyVersity, Civic, EyeGym and Gyft. Now Boarding loves to develop close, collaborative relationships with clients and become an integral part of the team, continuously considering business strategy and bottom-line goals to produce the best results together..
PayFast is South Africa's leading payments processing service. PayFast enables easy, secure and instant transfer of money between online buyers and sellers. PayFast is trusted by leading retail outlets, shopping cart platforms and process payments from Visa to Bitcoin. In the highly competitive online payments industry PayFast ghas risen to the top - and have recently celebrated their 10 year anniversary. Heavy Chef's partnership with PayFast speaks to our shared belief in empowering entrepreneurs and providing strong, agile and seamless channels to market.
Workshop 17
Heavy Chef partnered with Workshop 17 in 2017 to host our events. This inspiring workplace, based in Cape Town's iconic Waterfront, has a wide variety of offerings, including a world class events space. Situated at the old Watershed, next to the Aquarium, with views of Table Mountain and the working dock, this stunning setting gives Heavy Chef's audience a proper experience of Cape Town whilst participating in an awesome event. Workshop 17 is an exciting hub that exists to accelerate innovation and entrepreneurship for a positive social and economic change. It is now the work place of more than 240 entrepreneurs, innovators and professionals and 80 companies. Corporates, government and civil society use the space daily for meetings, teachings and events.
Sir Fruit
Sir Fruit is the official soft drink sponsor of Heavy Chef. The healthy choice for entrepreneurs, intrapreneurs and people on the move, Sir Fruit provides the South African retail and hospitality industry with the most environmentally sustainable juice on the market - and it doesn't hurt that it is delicious to boot. Sir Fruit have over ten different flavours in their retail range and four in their smoothie range. With a hard working, family orientated team behind it, Heavy Chef is excited to have Sir Fruit as our health-conscious sponsor of choice.
Backsberg Wine
Backsberg immediately comes to mind when wine and South Africa are mentioned in the same sentence, having recently celebrated over 100 years of business. There’s clearly no stopping this farm from producing quality product. A family-run business, entrepreneurship runs thickly through their sumptuous offerings. This world-famous farm is environmentally-conscious, equity-focused and innovative. Backsberg is a perfect partner for Heavy Chef's forward-thinking audience.
Whipping the Cat
Whipping the Cat was founded in late 2013 with a strategic vision to be a dominant NewLaw firm and preferred fixed cost legal partner to modern small and medium size businesses. Our key practice area is corporate and commercial law. In a short-time we have grown our brand and our reputation and are acknowledged as a credible game changing alternative to the traditional small law firm in in South Africa. We have strategic alliances with specialist law firms, tax specialists, wealth managers/insurers to provide seamless value adding services to our clients. We invest in our people (currently a team of 5 lawyers and a coordinator) and use technology to improve accuracy and quality, streamline workflow and manage our knowledge capital – all of which adds value and ultimately reduces costs for our clients. We have offices in Cape Town, work extensively in Johannesburg and have clients throughout South Africa.
Now Boarding
Now Boarding is an international agency specialising in digital product design. With offices in Cape Town and Zurich, Now Boarding delivers first-class creative to clients across the globe. Founded in 2010 by Jacques Oberholzer and Michel Brink, this team's passion has always been in high-quality design, usability and return on investment. Leigh de Jamaer joined the Agency in 2015 with a strong e-commerce, marketing and analytical background. Now Boarding has been proud to work with phenomenal clients over the years, including Property24 (Tech & E-commerce Awards Best Online Classifieds Service 2017), Standard Bank's Shyft (MTN App of the Year 2017), Domestly (MTN App of the Year 2016), Old Mutual's MoneyVersity, Civic, EyeGym and Gyft. Now Boarding loves to develop close, collaborative relationships with clients and become an integral part of the team, continuously considering business strategy and bottom-line goals to produce the best results together..
ABOUT HEAVY CHEF
Heavy Chef creates inspirational experiences for graduates, entrepreneurs and intrapreneurs.
Our name comes from the saying never trust a skinny chef*. We celebrate people who walk the talk, who practice what they preach - who eat their own food. We believe that, in a world of talkers, it's the doers that are going to change it. Together with our partners, we aim to inspire our community members to start things and empower them to succeed.
*Nope, nothing to do with cooking. Heavy Chef runs events and educational tours for graduates, entrepreneurs and intrapreneurs in South Africa and beyond.
WHY DOES HEAVY CHEF EXIST?
We know that it's impossible for us to influence the major environmental factors that influence our lives. It can be frustrating to watch as our leaders reshuffle cabinets, fire ministers, devalue currencies, threaten to build walls and marginalise minorities. However, we also know that we can influence the sphere around us. We can make a difference to the lives that we touch directly, whether inside a business or via an entirely new initiative.
WHAT DOES HEAVY CHEF DO?
We inspire you to start something, to become an intrepreneur/entrepreneur, and then empower you to succeed. Our aim is to inspire you to become president of your own little space on the planet. Whether that's a start-up, a company, a department in a big corporate, a team or a charity organization. You probably won't ever be able to sway a country by reshuffling cabinet members, but you can make a dent in your neighborhood by employing, teaching or influencing a handful of good people. If we all do this, we will have a better continent, a better country, a better city and a better neighborhood. (Okay, maybe not Saxonwold, but all the others, definitely.)
HOW DO WE DO IT?
We aim to host the world's most inspiring events, and produce the world's most empowering media. We want you to walk away from one of our sessions with that 'Staying Alive' cocky-mofo walk - like you got sugar in your step and steam in your strides.
At Heavy Chef we believe you truly can be the change you wish to see in the world. You just need to take the first step.
CONTACT US:
If you have ideas for speakers, would like to participate in workshops, want assistance with your event, want to partner with us - or if you just want to shoot the breeze - email [email protected] and say ‘howdy’. We look forward to hearing from you.
Our name comes from the saying never trust a skinny chef*. We celebrate people who walk the talk, who practice what they preach - who eat their own food. We believe that, in a world of talkers, it's the doers that are going to change it. Together with our partners, we aim to inspire our community members to start things and empower them to succeed.
*Nope, nothing to do with cooking. Heavy Chef runs events and educational tours for graduates, entrepreneurs and intrapreneurs in South Africa and beyond.
WHY DOES HEAVY CHEF EXIST?
We know that it's impossible for us to influence the major environmental factors that influence our lives. It can be frustrating to watch as our leaders reshuffle cabinets, fire ministers, devalue currencies, threaten to build walls and marginalise minorities. However, we also know that we can influence the sphere around us. We can make a difference to the lives that we touch directly, whether inside a business or via an entirely new initiative.
WHAT DOES HEAVY CHEF DO?
We inspire you to start something, to become an intrepreneur/entrepreneur, and then empower you to succeed. Our aim is to inspire you to become president of your own little space on the planet. Whether that's a start-up, a company, a department in a big corporate, a team or a charity organization. You probably won't ever be able to sway a country by reshuffling cabinet members, but you can make a dent in your neighborhood by employing, teaching or influencing a handful of good people. If we all do this, we will have a better continent, a better country, a better city and a better neighborhood. (Okay, maybe not Saxonwold, but all the others, definitely.)
HOW DO WE DO IT?
We aim to host the world's most inspiring events, and produce the world's most empowering media. We want you to walk away from one of our sessions with that 'Staying Alive' cocky-mofo walk - like you got sugar in your step and steam in your strides.
At Heavy Chef we believe you truly can be the change you wish to see in the world. You just need to take the first step.
CONTACT US:
If you have ideas for speakers, would like to participate in workshops, want assistance with your event, want to partner with us - or if you just want to shoot the breeze - email [email protected] and say ‘howdy’. We look forward to hearing from you.
DIRECTIONS
Heavy Chef March 15 CT: The Power Of Online Influence
Workshop 17 Watershed
17 Dock Rd, V & A Waterfront, Cape Town, 8001, South Africa
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